Search engine optimization or better known as SEO is a way of hyper-activating any particular website to generate heavy amounts of daily traffic. Today with the numerous volumes of websites being created on a daily basis this particular strategy is declining and webmasters are seeking new and innovative ways through which websites can attract larger amounts of traffic. Since simple SEO optimized websites detain a lot of maintenance plus new and frequently updated content is required, replacing the old one which when introduced does not keep up with the Google.com page rank, White Hat SEO strategies were duly introduced. What is White Hat SEO and how does White Hat SEO techniques work, please read the following.From this source seo strategy.
White Hat SEO strategies are fundamentally established on the following
(a) Content ascertaining to target human audience rather than search engines
(b) Content ascertaining to have been optimized with respect to certain marketing based strategies (as it is for human audience).
(c) Journalism type content to attract long term viewer ship and also create long term investments.
(d) Appropriate back links from other similar websites generating more traffic.
(e) Reciprocal back linking done on similar websites so that your business creates a name for itself in the industry.
(f) Link building form article directories increasing Google Page rank, optimized for human audience only.
(g) Link popularity established with reviews, comments and other candid conversations done with clients as well as other providers.
All the above issues highlight the core principles of what is White Hat SEO and with the preceding mentioned White Hat SEO tips any webmaster can increase his or her Google page rank for some time to come.
(I) Methods of White Hat SEO
(i) Content Creation
One of the major flaws that is specifically found on many websites is the fact that content that is created is truly intended to be targeted at Google search engine rather than general people and what this does is that it creates a lack of credibility of your content and even though Google.com would rank your page higher, it would only be short term. White Hat SEO strategies emphasize on creating content that is targeted at a human audience rather than search engine such as Google.com and hence high quality content and journalism type writing is required.
(ii) Back Linking
Back linking signifies your relationship with whatever industry you are providing your services or goods at. It creates good will among competitors and consequently it would generate effective traffic. Back linking includes your business creating similar content and publishing that on article directories for free of cost, with information floating around about your business people who are interested in the general theme of products would definitely visit your website blog.
Reciprocal back linking is done when you go and share your thoughts and expertise with competitors, this particular act increases goodwill among providers and therefore he would in return you with comments and suggestion as well, mutual understanding among competitors always create an increased amount of traffic for both designated parties.